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Explain the joke

This meme humorously portrays a startup founder's struggle: despite having zero paying users, they're still working tirelessly to scale their server infrastructure, like a tech scene from The Matrix.It satirizes the common paradox of early-stage startups where founders invest in growth before achieving revenue.

Related memes

More pain in the same neighborhood

Meme showing a huge flatbed truck carrying one tiny box. The caption says: “Startup founder who spent 6 months scaling their servers and only got 1 active user.”
Meme showing a man sitting alone in a café with headphones, eating while staring blankly ahead. The caption says: “Startup founder saying ‘it is what it is’ after losing their only paying user.”
Three-panel startup founder meme. A founder proudly says, “I finally refactored my website.” Someone asks, “So you got paying users now?” The founder cries and replies: “No but it runs 200ms faster.”
Two-panel networking meme comparing TCP and UDP. In the TCP panel, the sender carefully hands “Data” to the receiver. In the UDP panel, the sender simply throws “Data” away without checking whether anyone receives it.
Scaling nothing